Our Mission and Values

Investing in our team is an important focus for your business. It’s hard to balance everything and make sure you’re doing it right. As your partner in your business, we can guide your people operations so you have a sustainable and happy team. 

We help businesses succeed and grow. We work with business owners who are actually invested in their team and their successes. We promote living wage employment, investing in team happiness, and positive work environments 

Meet the Team

  • Erika Dowell

    CEO

    Signal Terra reflects Erika Dowell’s commitment to building workplaces where people and performance thrive together. With a grounded, human-first approach to People Ops, Erika helps companies lay the foundations for trust, clarity, and long-term success. From hiring to handbooks to team dynamics, Signal Terra supports leaders in building what matters most.

  • Emrys De Sousa

    COO & Director of Marketing

    As Chief Operating Officer, Emrys leads with clarity, empathy, and vision. Their marketing approach is equal parts analytical and human: data-driven strategies paired with storytelling that resonates. Whether it’s refining a brand’s voice, optimizing campaigns, or building out systems that support long-term growth, Emrys ensures every piece of the puzzle connects.

    A strong advocate for inclusive, equity-centred workplaces, Emrys also brings lived experience and leadership in creating spaces where authenticity drives connection and where brands can show up with integrity, not just intention.

  • Caleigh Walker

    Operations Assistant

    Caleigh is an Operations Assistant who thrives on keeping things organized and running like clockwork.

    With over 10 years of experience across education, wellness, and corporate spaces, she’s handled everything from coordinating projects and planning events to managing schedules and fine-tuning processes.

    Caleigh is all about the details, loves solving problems, and brings a calm, can-do energy to every team she’s part of.